Nov 29, 2022
CEO and Head of Strategy at Chykalophia (read: see-ka-lo-fia), Ari Krzyzek helping FemTech, DTC, and women-led brands transform their website into a platform that unlocks business opportunities. She serves as a branding, UX consultant, and professional peer in support of fellow female entrepreneurs through the #1 ranked private business incubator in the world, 1871 Chicago, and Chicago’s global healthcare startup incubator, MATTER. She’s the co-host of Halo Femtech Podcast, a podcast that honors disruptive innovators and change-makers advancing women’s health.
Furthermore, she helps women in tech and design break into the industry and succeeds in it by mentoring them for personal branding, career advancement, and entrepreneurship through Interaction Design Foundation and ADP list.
If you have doubts about launching the business of your dreams, you will definitely want to listen to this episode. In this particular episode, we will be talking about Ari's amazing story about how she became a business owner and how she was able to grow this incredible company from nothing to something incredible.
[00:01 - 10:05] Opening Segment
- Ari shared her backstory of how she followed her gut to get started on her passion as a graphic designer.
- By listening to her gut, she embarked upon the venture to the United States and started an agency with her husband using their freelancing skills.
[10:05 - 13:07] Creating a Business From Scratch, “it was a totally a Hot Mess”
- She describes how she and her husband joined forces to establish an agency using each other's skills.
- “I never looked back since then, and I hope I would never have to,” she said when she finally started her business full-time and quit her freelance job.
[13:07 - 22:09] The Challenges She Experienced in Running the Business
- Setting boundaries working as a wife-husband team
- The catalyst of naming her agency uniquely, as many others can’t pronounce it properly.
- How she eventually wrote a book to help their business grow and address their clients' issues.
[22:09 - 27:48] What’s in the book? Made to Sell: Creating Websites that Convert
- Explain how the book she created can be helpful for entrepreneurs in creating conversion-oriented websites.
- “So start with the goal, whatever that goal may be, and then lean from there,” Ari said, starting to share tips with business owners who wanted to build a functional website.
- She discusses how valuable a website is to someone’s business.
- Opportunities in creating a website that engages visitors.
[27:48 - 30:39] Closing Segment
- Ari’s exit plans in the next 20 years.
- She shared her values and motivation to create an impact through her gut
Connect with Ari:
Website: http://chykalophia.com
FB: http://facebook.com/chykalophia
Twitter: http://twitter.com/chykalophia
LI: http://linkedin.com/in/arichykalophia
IG: http://twitter.com/chykalophia
Special offer for listeners:
Get a free copy of my new book, Made to Sell: Creating Websites that Convert, for the first 5 listeners who reach out to me via email at ari@chykalophia.com or buy the book here: https://amzn.to/3ABGLoI
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Tweetable Quotes
“Sometimes you just have to go with your guts, right? Sometimes you don't know what's the right answer, but when you fill it in your gut, and you just run with it, believe me, you always end up feeling excited about it because, you know, even though it's scary, it's gonna be worthwhile.” - Ari Krzyzek
“If a lot of these, you know, awesome smart people in scientist could create such a name, why can't I?”- Ari Krzyzek
“Setting our relationship, working with your spouse, it can be tricky simply because you would see them as your spouse, and you have to separate the feeling about you as the spouse versus you as a business partner.” - Ari Krzyzek
“I feel like when you have that support, you know that you can just like do anything. Everything just feels safe, even though you feel stuck, that you know that somebody is cheering on you when you feel down, that you maybe feel like doing enough. - Ari Krzyzek
“I took yet another bold move, leap into the unknown and just like quit this year job and went all in into my business chykalophia. I never looked back since then and I hope I would never have to.” - Ari Krzyzek